Press Release Format For Immediate Release
Use the correct release language if you re ready for your press release to go out to the public right now use the words for immediate release at the top of the press release.
Press release format for immediate release. It s a platform to answer the 5 ws as concisely as possible. These words should appear at the top left of the page in upper case. Then it concludes with information about your organization your boilerplate and contact information. This would be an embargoed press release and you would use the following format in place of for immediate release.
Use clear direct language. If that s the case make sure to put for immediate release at the top of the press release. One being try keeping the press release to one page. Embargoed for release until sunday october 7 2018 at 2 p m edt headline text.
Identify the location and date of the story. Having a template to get you started can make it quick fun and easy there are a few rules you need to remember when writing a press release. Write the text of the press release. You want the press release to be around 400 500 words.
City state country month day year. Just like a headline in an newspaper. It should look like this. However if want to stay out of publication until a certain date include embargoed until date at the top of the release.
How to format a press release for the associated press steps write the words for immediate release at the top left hand side of your press release. Usually consisting of 35 to 45 words it summarizes the most critical parts of your press release. Write your sub headline optional. All press releases start with for immediate release written in the top left hand corner always in caps.
Make sure this describes the content of the story. If you need to hold the release until a certain date however this is commonly the case in product launches put hold release until before your specified date. Unless you are sending your press release to be released in the future the most common notation is release immediately or for immediate release headline. Step 2 contact information contact info should include your first and last name or the first and last name of a specific person a phone number and an email address.
Much like the headline your lead distills your entire press release into a few informative sentences. Press release format a press release should contain your business logo a headline a lead paragraph that summarizes the announcement and newsworthy angle three to four body paragraphs hyperlinks social media links quotes and multimedia.